Welcome to podQcast – Let’s create audio content and make your qualitative research reports more human

Andrew Hayes
RESEARCH DIRECTOR

Raphie Wagner
PODCAST DIRECTOR

Make your qual research reports more human by adding audio content

Testimonials | FAQs | The Patient’s Journey

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Watch our explainer video

How customer research generates great ideas for podcast episode content

Andrew Hayes and Raphie Wagner discuss how brands can get the most value from their FREE thirty-minute discovery session.

Recorded April 9, 2022

We conduct research that lets you discover what motivates your customers

  • Consumers don’t make purchases on whims

  • We systematically research the buyer’s journey

  • Implement process to get ongoing feedback

We turn customer feedback into a private podcast series

  • We create episodes about the buyer’s journey

  • We interview after their touchpoint experience

  • We ask customers how they discovered your brand

Bridge the gap between
sales and marketing

  • Get sales and marketing to build a list of questions to ask

  • Let the podcast be a start of capturing customer feedback

  • Use the results to create more targeted advertising

We provide the most efficient way to create content for podcast episodes

  • We’ll help you determine the best question to ask

  • Capturing feedback is easier than creating original content

  • It’s an easy way to never run out of ideas

Conduct market research about customer touch points

  • Implement process to find customers

  • Recruit customers to be research participants

  • Use their insights to create better advertising